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Dancing with the System

An off-the-record roundtable and rooftop dinner for operators who have lived through an enterprise Shopify replatform.

When

6:30 – 11:00 PM

Where

Milan

InPlace Garden

On this pageAbout the event

MilanInPlace Garden

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About the event

Most Shopify agency dinners follow the same script. Someone walks you through a deck, explains why Shopify is the right call, and sends you home with a tote bag and the uncomfortable feeling that the best part was the canapés.

We won’t have a shallow pitch deck disguised as substance, we won’t have a “launch checklist” you can get from the Shopify documentation, and we won’t have forced optimism about how smooth your migration will be.

What to expect:

  • An honest chat. A handful of commerce operators who’ve been (or are going) through an enterprise replatform share their lived experience — outstanding wins, dramatic failures and all — in a peer-to-peer roundtable, away from prying eyes.
  • A great time. After the roundtable, a private rooftop dinner where the conversation continues: looser, deeper, perhaps crazier. The kind that doesn’t happen at conferences, because at conferences everyone is selling something.
  • An unconventional bedtime read. Every attendee gets an early preview of our upcoming Field Guide to Enterprise Shopify Migrations: an honest account of the messy middle of large-scale replatforms, built from years of supporting eight- and nine-figure brands through their most complex migrations.

Venue

A covered terrace with lounge seating surrounded by palms and potted plants

InPlace Garden

Address

Via Gastone Pisoni, 2
20121 Milano MI, Italy
6th floor
Get directions
A bright lounge with a curved bouclé sofa, swivel chairs and gold honeycomb chandeliersA long dinner table laid with white linen, glassware and flowers in coloured bottlesPlace settings and small bottle vases of wildflowers along the dinner tableThe spire of Milan Cathedral seen through a window beneath a gold chandelier

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